Pizza Hut: Hut Shop

When Pizza Hut planned the launch of the "Holiday Hut Shop", engaging their consumers with fun and unexpected holiday merch for the Pizza Hut stan, we designed the collection, and shot all assets for social and PR. Over 223.1 million impressions later, and $25k in sales the first day, it was a happy Holiday Hut Shop indeed.

Role: Creative Director / Producer

Agency: Select

Services:

• Merchandise Strategy, Production & Fulfillment

• Merchandise Collection Art Direction

• Photoshoot Strategy, Direction, and Production